Spain – Advertising services – The purpose of this contract is to provide communication and advertising services to inform about the public services provided by the Island Department of Social Action, Inclusion, Volunteering and Citizen Participation, as well as to raise visibility and awareness in matters within its remit.

Opportunity description

It is divided into the following three lots: LOT 1: communication and advertising campaign design and production service. LOT 2: media plan preparation and execution service. LOT 3: dissemination service for the activities of the Island Department on social media. It includes campaign proposals or original ideas, campaign plans (objectives, strategy, target audience, budget, script, direction and production), development of the original idea and production of the various campaign materials, creative assets and their adaptations to different sizes, formats and physical, audiovisual and digital media, such as spots (filmed videos), mini-spots (videos without filming, using stock images), radio spots, creative assets or graphic artwork, audiovisual animations, billboards, outdoor banners, mupis, LED screens, buses, trams and all proposals made by the successful tenderer and accepted by the Island Department. Procedure: open. Estimated value: 388,785.02 EUR. Review the original TED notice for the complete requirement, lots, amendments and attachments.